INFLUENCER MARKETING.

Influencers are the celebrities of the ethnic market. Relatable, real, with just a splash of aspiration – it’s no wonder almost half of multicultural group look to influencers for purchase recommendations.

Find out more Digital Marketing and Tech Influencers

CAMPAIGN MANAGEMENT

We manage all aspects of an influencer marketing campaign, from creative concepts and influencer selection to the overseeing of content activations and reporting.

CAMPAIGN REPORTING

We monitor all influencer content to ensure it is on track to succeed. Thanks to our in-house data team, we can evaluate (in real-time) the success of our campaigns with ease, focusing on attention, action and ROI.

INFLUENCER SELECTION

We have tools and software that enable us to successfully determine demographics and authenticity of an influencer’s audience, meaning you don’t need to worry about poor targeting, bots or fake followers.

INFLUENCER RELATIONS

We are experts at building and maintaining relationships with some of the best creators in the world. Our little black book is comprised of micro-influencers through to social superstars and celebrities.

INFLUENCER SEEDING & GIFTING

We create bespoke seeding campaigns that get your product into the hands of the right influencers. We have proven success in creating brand affinity in a cost-effective way.

INFLUENCER MARKETING CONSULTANCY AND TRAINING

We provide workshops and training that will give you the know-how to carry out your own in-house influencer marketing campaigns. We also offer in-depth campaign consultancy stemming from our team’s combined experience in this field.

How does your company measure Multicultural KPIs?

We Connect Brands With Micro-influencers (True Consumers) Online to Drive Measurable Results. Our influencers post creative engaging content that get views!

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EVERY INFLUENCER HAS THEIR OWN ENGAGED AUDIENCE, FROM MICRO TO MACRO SCALE, PROVIDING BRANDS WITH A PLATFORM TO EARN ATTENTION AND INSPIRE ACTION.

Think of Disrupt as your all access pass. We produce bespoke campaigns with authentic, social creators and influencers – of all sizes – that create conversions, as well as conversations.

Years delivering successful influencer and social content activations for start-ups and market-leading brands.

Connected to a global network of 1000’s of social and digital influencers and creators.

Winners of multiple categories for content and performance-related campaigns and activations for our clients.

BRAND STRATEGY AND INTEGRATED MARKETING FOR WORLDREMIT

Create

  • WorldRemit needed a new lead agency to reach their consumer in order to create brand awareness and drive sales.
  • They wanted a new approach on how to market their online money transfer services.
  • We identified their consumers, the channels they use and built an integrated campaign.

Connect

  • Interviewed and Vlogged celebrities and other influencers on how easy it is to send money via Instagram / YT / FB and if possible mentions on her TV shows.
  • Posted video recording per week enlightening viewers, connected with fans on how to use and the various options of receiving money.

Convert

  • Targeted and engaged over 150k social influencers fans
  • Filmed and created over 30 clips to promote among others Arsenal speedstars, WorldRemit campaign
  • WorldRemit increased its market base and has driven sales from both the Sheila and media activity.